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Industry Issues

Lessons from an Oil Leak

Last evening, during a  dinner meeting with a merchant regarding improving their Terms of Service contract for Affiliates, we were discussing the BP oil leak. As we spoke, I realized that there is quite a bit to be learned from the oil industry’s mishandling of the incident; these lessons could and should be applied to [...]

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Connecticut Internet Sales Tax Legislation Returns

As expected Connecticut legislators introduced their version of Internet sales tax. This bill is identical to the one that had been introduced last year. If you recall, there simply was not enough time left in the the session last year to finish work on the bill. At that time. legislators promised to bring it back. [...]

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Florida Adds Another Twist

While we are still recovering from the unique twist of the new Colorado Internet sales tax, Affiliate Advocacy has learned of another unique bill surfacing in Florida.  Florida is the latest state to introduce Internet sales tax legislation and this bill has a very different approach. Since last summer, Florida has been one of those states that Affiliate [...]

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Colorado Governor Signs Internet Sales Tax

Colorado Internet sales tax takes effect on March 1, 2010. Yesterday, as expected,  Governor Bill Ritter signed several tax bills including HB1193. Colorado HB 1193 was signed, Internet sales tax in Colorado takes effect on Monday, March 1. As a result,  online merchants are working quickly to determine the impact. Merchants are urged to retain [...]

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Gear Up Idaho and Maine

Earlier this week I updated the nexus map. As you may recall, the map shows nexus legislation activity. While there have been new rumblings in a few other states, Idaho and Maine, along with South Carolina, look like they will be our next hot spots. See larger version of current Map of Nexus Legislation and the [...]

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What’s Up in Wisconsin

While panic is not a good reaction, it is probably reasonable for affiliates to be very nervous. Especially if you are living in Wisconsin. Affiliate marketers in Wisconsin are being terminated by merchants. The reason the affiliates are being removed from affiliate programs is due to online sales tax and a new nexus definition. While [...]

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Map of Activity

During our Affiliate Advocacy “Prepare for Nexus Legislation” webinar earlier today, I included a map of legislative activity. This map indicates anticipated activity. We’ve determined that at least thirteen states are high risk to introduce modern nexus legislation or otherwise adopting changes necessary that may impact the relationship between affiliates and merchants. These states appear [...]

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Looking Beyond the FTC Disclosure Rule

Today marks the day that the Federal Trade Commission’s (FTC) new guidelines regarding endorsements and testimonials in advertising take effect. The FTC wants bloggers and other social media users to reveal their relationship with the products, companies or services they are reviewing and writing about. When I first read the guidelines my initial reaction was [...]

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Affiliate Education: Evaluating A Merchant Program

Join Affiliate Voice LLC  on October 1 at 12:30 EDT for “Affiliate Education Call: Evaluating Merchant Affiliate Program”. During this webinar, we will discuss the variables in choosing which programs to join and promote. The agenda includes how to evaluate a merchant’s website and program offer and a discussion of interpreting a merchant’s stats. This webinar [...]

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September Legislative Update Call

Join Affiliate Advocacy on Tuesday, September 15 at 12:30 EST as we discuss and prepare for the upcoming legislative session. The purpose of this call is to educate and increase awareness of the likelihood of legislative actions that will impact the affiliate marketing industry in the upcoming year. A special guest lobbyist will provide us [...]

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